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Yerevan, Armenia
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[ 02 / 06 ] Service — Directed motion

AI product films

Short product films built on one real action: a living subject, a product that keeps its exact shape, and a camera path planned in 3D before anything is generated. Sound is designed together with the picture, not added at the end.

  • Yerevan, AM
  • EN / RU / HY
  • Concept for demonstration
Gold Rolex Land-Dweller watch in warm sunset light, still from the film (concept for demonstration)
Close-up of a tiger cub's face, still from the Gucci Marmont film (concept for demonstration)
Cowboy on a galloping horse rounding a barrel in a cloud of dust, still from the Jack Daniel's film (concept for demonstration)

What you get

[ 04 ]
  1. [01]

    One action per film

    Every film is built around a single clear action that the viewer can read in seconds, so the idea survives in a feed.

  2. [02]

    Camera planned in 3D

    Height, speed, lens and the moment the product reads are set in a 3D previz first. Movement is designed, not left to chance.

  3. [03]

    Product checked frame by frame

    Shape, label and hardware are compared with your images. A frame that drifts is rebuilt.

  4. [04]

    Sound and formats

    Sound is designed with the cut. Delivered as 9:16, 4:5 and 16:9 files; cut-down lengths are agreed before we start.

Who it is for

How it is made

[ 5 steps ]
  1. 01

    Brief

    You send the product, the goal and where the work will run. Before anything is generated, we reply with a short written concept so you know exactly what you are buying.

    Day 0
  2. 02

    Concept and key frame

    One idea per piece: cast, location, light, camera. We build the key frame first and show it to you, so the direction is agreed on a single image, not a description.

    You approve
  3. 03

    Direction

    For films we plan the camera path in 3D: height, speed, lens, the moment the product reads. Movement is designed, not left to chance.

    3D previz
  4. 04

    Generate and finish

    We generate, select and retouch frame by frame. Shape, label and hardware of the product are checked against your images; anything that drifts is rebuilt, not hidden.

    Product check
  5. 05

    Delivery

    Final files in the formats you need: 9:16, 4:5, 16:9. Stills up to 4K, films with sound, plus the written concept so the idea can be reused.

    Files + concept

Selected work

[ All work ]
  1. Gold Rolex Land-Dweller watch in warm sunset light, still from the film (concept for demonstration)[ view case ]001Rolex Land-DwellerFilm, Caravan
  2. Close-up of a tiger cub's face, still from the Gucci Marmont film (concept for demonstration)[ view case ]002Gucci MarmontFilm, Tiger cub
  3. Cowboy on a galloping horse rounding a barrel in a cloud of dust, still from the Jack Daniel's film (concept for demonstration)[ view case ]003Jack Daniel'sFilm, Barrel race

Questions

[ 03 ]
[01]How long does a film take?

It depends on the length and the number of shots. A single shot and a thirty-second film are different jobs, so we confirm the timing in writing before we begin.

[02]Do the films have sound?

Yes. Sound is designed together with the picture and delivered with the film.

[03]Can you make several versions for ads?

Yes. We agree the cut-down lengths and the formats before we start, so one film becomes the set of files your channels need.

Related services

[ All services ]

[ Contact ]

Send the brief

A few lines are enough: the product, the goal and where the work will run. We reply with a written concept before anything is generated.

hello@icegostudio.com →

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